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The Difference Between a “Problem Worth Solving” and a “Nice Idea”
Founders and first-time product managers rarely struggle with generating ideas. They struggle with recognising which of those ideas actually deserve to exist. In reality, most ideas sound promising when said out loud, look neat on a whiteboard, and even make sense logically. But so do movie plots and TED talks. The real trouble starts when you ask the only question that matters: Do users genuinely feel this problem deeply enough to change their behaviour? Through my years of
Tushar
Dec 95 min read
Why Most Product Ideas Sound Great Until You Put Them in the Hands of Users
Every founder, PM, or early builder knows this feeling: you come up with an idea. It sounds clean. Logical. Convincing. Even exciting. You share it with a friend, they nod. You pitch it to a colleague, they agree. You write a quick problem statement, it makes complete sense. And then you put the idea in front of a real user… and suddenly nothing behaves the way you expected. They skip the feature you thought would be the star. They get stuck on something you assumed was obvi
Tushar
Dec 85 min read
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